Tactics to effectively communicate your vision!
- Stories: Tell a good story
- The elevator speech: Every leader needs to be able to communicate the vision in a clear, brief way
- The more channels of communication you use, the better your chance of creating an organization that "gets" the vision.
- Personal connections give leaders opportunities to transmit information, receive feedback, build support and create energy around the vision.
- Identify key players
- Communicate to external customers
- Create metaphors, figures of speech and slogans
- Use visual aids and updates to keep everyone aware of the progress you are making toward your vision.
- If you’re talking it up, be sure to back it up with actions and behaviors.
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